Brad Cooper

Explain the CWC Designation

A common question we receive from wellness coaches is what exactly the CWC designation represents.  We’re glad you asked.  The CWC designation is the primary certification provided through the Catalyst Coaching Institute.  It represents completion, on the part of the recipient, of the requirements to become a Certified Wellness Coach (CWC).  This process involves a …

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Is Earning Your Wellness Coach Certification Worthwhile?

Earning your wellness coach certification requires an investment of both time and finances.  A natural question would obviously be – Is wellness coach certification and training worthwhile? Worth is defined in great part by the return you receive on the investment made.  For example, if you purchase a new shirt for $20, do you receive …

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Wellness Coach “Branding” Awareness Impacts Your Business

From our experience, almost every wellness coach we’ve met are simply good people.  They’re likable, personable, and they care deeply about those around them – including (or especially) their clients. But the wellness coach is often not strong in the area of business concepts.  As a result, they grow a very loyal, but very small …

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Is Virtual Training Adequate for Wellness Coach Certification?

You’re doing your research on the best route for earning your Wellness Coach Certification and you’ve found a few options.  There are a number of differentiators, but one of the most critical is whether the certification process involves a live, face-to-face component.  Virtual training can provide a nice option.  And, in fact, we utilize virtual …

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Wellness Coaching Tools to Make Your Job Easier (and More Effective)

Wellness coaching takes a special approach from a gifted and focused individual to be effective.  But what about when you’re not actually doing the wellness coaching?  Is that it? If your client isn’t speaking with you directly, there’s no benefit taking place?  If so, please consider some of the following aspects.  In order to build …

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