Nation’s First Business Training Program
for Wellness Coaches

The Catalyst Coaching Institute’s Coaching C-MBA (C-MBA) Program was launched in 2015 to provide wellness coaches with the practical tools and resources needed to successfully build a business. Whether you’re a rookie or an experienced business veteran trying to bring your knowledge into the wellness arena, this program is for you.

Visit the Coaching C-MBA website to learn more and register for the program.

C-MBA Program Overview


How to build your business into a respected and profitable organization. You’ll learn about building a vision, clarifying your competitive advantage, tracking Key Performance Indicators (KPIs), and laying out a clear and concise business plan that will drive your quarterly, monthly, weekly and even daily action plan.

Sales and Marketing

It doesn’t matter how effective you are as a coach if you don’t have any clients to coach! From our experience over the past 30 years, sales and marketing ranks right up there with public speaking and snakes in terms of desirability. It doesn’t have to be that way, and you’ll learn the how/what/why to create a growth plan that works.


There are an unlimited number of tools, resources and books designed to help businesses run more smoothly and be more effective. In this section, we’ll cut through the noise and talk through those resources that will provide you with the biggest benefits at the lowest cost. You’ll also learn how to make the most of every moment in the midst of your busy schedule, build in accountability, and address issues around HIPAA compliance and other critical issues to drive long term success.


If you’re not making money as a wellness coach, then it’s just a hobby.  In this section, we’ll help you understand the numbers that are key to your business success, how to put together and utilize a practical budget, identify how much you should charge your clients (and how to collect), design packages and more. You’ll learn how to earn more and then how to keep more of what you earn.

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